For What It's Worth

Appraisals, Commissions and Fees... Oh My!

By Val A Patterson
Fri, 01 May 2009 17:09:45 GMT

If you've ever bought a home and found it remarkable that the property appraised for just the amount it was listed for, there may have been more than coincidence behind the matching numbers. Loan officers learn quickly which appraisers are generous in the valuations and which appraisers are vulnerable to pressure from a lender.

Now, the government has stepped in with a new set of regulations designed to end collusion of any sort between lenders and appraisers.

Some people believe a big part of the mortgage mess we're in was caused by inflated home appraisals. Mortgage brokers and banks have been accused of pressuring appraisers to assign valuations to fit the loan so that home purchases and refinancing applications would go through, rather than allowing appraisers to determine a property's value independently, free of influence from lenders and real-estate agents.

No more. New federal regulations known as the "Home Valuation Code of Conduct" (HVCC) take effect May 1, 2009. And while they are designed to bring transparency to the home-loan process, they also may end up increasing consumers’ costs for an appraisal.

Silence Is Golden

These HVCC rules require that mortgage lenders and banks refrain from communicating with appraisers on any loans that eventually will be sold to Fannie Mae and Freddie Mac. Fannie and Freddie, as you may know, are corporations chartered by the U.S. government to purchase mortgages and keep a stable supply of money available to lenders for home loans. They are huge -- Freddie Mac purchased one loan every 10 seconds in 2006 -- so the new rules surely will impact many home loans. Fannie and Freddie have each come out with statements about the HVCC rules.

So who will take over the role of assigning an appraiser to evaluate a home? A third-party -- an appraisal-management company -- will handle this task... for a fee, of course. It is this part of the HVCC that has appraisers more than a little upset, and some industry professionals believe many experienced appraisers will leave the business. I suspect the cost of appraisals will increase to compensate the appraisal-management companies, one more way the fees associated with buying a home will rise for consumers.

For more information about the HVCC, check out this document from the Washington, D.C.-based Appraisal Institute.

The Skinny on Agent Commissions

Speaking of real estate and fees, one of the most interesting bits of information I have learned in my current marketing role at a real-estate brokerage concerns how commission works and... this may come as a surprise, how little money many agents receive from a transaction.

As anyone who has sold a home knows all too painfully, the commission, which usually adds up to thousands of dollars, is paid by the home seller. It is usually a percentage of the final sales price on the property, and the amount is split between the agent representing the seller and the agent assisting the buyer.

The split between the two agents usually is 50/50, though not always. Some agents will offer a higher commission to "the buy side" as an incentive to encourage agents to show the house (commission to the buy side is shown in the multiple listing information for a property.)

Likewise, some agents will shortchange the buy side because they need to bring a certain percentage commission -- say 3% -- to their brokerage. If they have listed the property at 5% commission and split the commission 50/50, or 2.5% to each side, they may have to make up the half percent out of pocket, which is why they may keep 3% for themselves and offer 2% to the buyer agent. The brokerage I work for has a policy stating that all commission must be split 50/50 between agents.

Not the Payoff You'd Expect

Before I worked for a real-estate company, I thought agents collected and kept most of the commission from a transaction. I didn't realize that they share a large part of their commission with their brokerage office; that they pay most, if not all, of their marketing expenses; and that there are various recurring fees they must pay monthly and annually. In sum, an agent's earnings don’t add up as quickly as you might think.

Here’s an example based on the sale of a $300,000 home with a 6% commission and an agent who splits his or her earnings with the brokerage on a 60/40 split:


Total commission paid (6% of sales price): $18,000
- Buyer's agent's 50% gross: $9,000
= Listing agent's gross: $9,000

- Brokerage's 40% split: $3,600
= Listing agent's share: $5,400

- Franchise or office transaction fee*: $324
- Marketing fees**: $1,000+
$4,076
* most offices have some version of this; my company has a 6% royalty fee
** photography, sales brochures, signage, print ads, online listing fees, direct mail, open house catering, etc. (varies by listing)


That $4,076 is a nice paycheck but a far cry from the $18,000 the seller paid. Remember, too, like everyone else, real-estate agents pay income tax, so that will cut into the total takeaway as well. If this listing required many showings, was on the market for an extended time or required extensive negotiation to bring it to settlement, you can see that an agent's hourly wages could diminish significantly.

Commission Is Negotiable

Finally, if there's one thing to remember from this column, it's that the commission rate is negotiable. Repeat after me: Real-estate commission rates are negotiable.

Whether or not an agent will agree to list your house for less than the usual commission rate of course depends on a variety of factors. They range from the perceived difficulty in finding a buyer (not surprisingly, commission rates hold up pretty well in a buyer's market such as the one occurring now in most of the U.S.) to what competing firms in the local market charge to whether the sales manager or company owner will chew them out if they accept a reduced commission. And some agents are so busy that they simply refuse listings if the seller won't pay full commission.

-- Valerie Patterson oversees all online and print marketing efforts at Kurfiss Sotheby's International Realty, a privately-owned real-estate firm based in the Philadelphia area. Prior to joining Kurfiss, she was the producer of The Wall Street Journal's free real-estate site, RealEstateJournal.com.

Do you think agents are paid too much in commission? Will you negotiate commission the next time you list a house?

Message Edited by Val_A_Patterson on 05-01-2009 01:53 PM

Comment

This is somewhat unrelated but a chance to vent ...they are phasing out pontiac and criticizing some of its modles....but I can only scream total satisfaction with my pontiacs ... the first one belonged to my fiance which decked out interior won him his first date with me .....its new age feel on the interior was simple classy and classic.

My second relationship with a pontic again gave me a feeling I had justed landed on Mars and there was much to explore giving me a feeling of upliftment and totally positive vibes... I dont think it should go I think it should stay and continue to figure out how to bring it into the Green Century.

Message Edited by grier on 05-02-2009 06:38 PM

Sat, 02 May 2009 22:34:32 GMT | grier

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Re brokers some have robbed and overpriced their commission fees and they should be regulated.

Sat, 02 May 2009 22:41:03 GMT | grier

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You forgot to mention that if an agent accepts a listing that does not sell, they have invested thousands of dollars in marketing, catering expenses etc. as well as countless hours of their time and lost a significant amount of money. In short, a Realtor takes on a significant amount of risk each time they accept and market a listing. If the seller chooses not to accept an offer below the asking price, the Listing agent is stuck holding the bag and loosing a lot of money.

Mon, 04 May 2009 16:30:20 GMT | HomesByHeidicom

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They are regulated.

Mon, 04 May 2009 16:52:24 GMT | AJ_Nazzaro

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Grier,
I do not think you really know what you are talking about, thier are more good realtors and I doubt you ever meet a bad realtor, so my suggestion Grier, go to real estate school, get a license and be informed before you criticise the chef!!! Once you do that then you will understand what realtors go through, glad you agree!!!

Mon, 04 May 2009 20:17:01 GMT | jimmimac

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I would not mind paying a decent and fair commision to a realitor to sell my home. What kills me is the closing costs it takes to sell. They nickle and dime you so bad. Ever re-finance? Ever pay $854.00 for someone to do a title search on a home you already own? Its a rip off and one of the reasons its just so expensive to sell and or buy these days. All hard earned equaity..POOF...gone. Clean up that part of home buying and maybe more people will make a move?

Mon, 04 May 2009 21:21:42 GMT | AlwaysAsking

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If a real estate broker takes a listing that doesn't sell they should have priced the property to sell and asked their sellers the correct questions in the first place-that is a chance you have to take when you are an independant contractor and in business for yourself. I have worked for a Real Estate Brokerage for years and the saying in that office was that the agents are paid like brain surgeons. Most agents have very little training/education, 60-100 hours of real estate education to prepare for their exam. I think 2.5-3% is quite a bit for the amount of effort. The reason the agent splits with the brokerage is to pay for their office space and expenses to do business. Where else can you start a business, pay for it only when you get paid and usually the agent only pays 10 to 15,ooo/yr. , if the agent doesn't have transactions, the brokerage doesn't get paid.
I think everyone needs to list thier homes "For Sale By Owner".

Mon, 04 May 2009 22:50:36 GMT | redfish2

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Interview for your agent. List your requirements. Make sure your agreement spells out open houses, Marketing Material, etc. DO LIST FOR MORE THAN 30 DAYS AT A TIME. If your agent is not getting results, Start over with a new agent.
The commisson and closing costs are outragesous. Most listing agents act like their job is done when the owner signs the listing, they will have other have open house having not even viewed the property before hand. If the agent is trying to cover many broker costs, find another broker.
I will not use an real estate agent, they just force me to pay 6% I could use to negotiate with a potential buyer.

Gob bless freedom of Choice.

Mon, 04 May 2009 23:05:52 GMT | USA_1

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Thats a fine idea to only use an agent for only 30 days. Good luck selling your house that way. You really have no clue do you.

Tue, 05 May 2009 01:16:58 GMT | joeyv13

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Well said. My wife took a bath listing for her Aunt and she pulled it off the market and my wife is out $100s in marketing.

Tue, 05 May 2009 01:19:13 GMT | joeyv13

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Quit your "real" job, get a lisence and work 7 days a week, always be on call, see how EASY it is to be a realtor!!!!
You may have paycheck in a few months or so....
Gulp?Oh, bet you didn't know thaaat...

Tue, 05 May 2009 01:26:27 GMT | AZrealtor

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Let me say not all brokers are crooks but I was taught one think in school never talk about what you dont know about a broker conned me out of 10,000 .00 and i am poor. I can imagine what else goes on.

I also blame some realtors for the housing crash for fillping homes and overpricing properties.......now chew on that stewy.

Message Edited by grier on 05-05-2009 10:39 AM

Tue, 05 May 2009 14:38:30 GMT | grier

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Might I add some brokers and realestate agents are also speculators and snapp up the good deal for themselves....note I say some.

My mom and I tried to relocate being that we were black the realtor took us into the ghetto and showed us what amounted to filth and rot yet discouraged us from what was more livable....yuk!

Tue, 05 May 2009 14:44:50 GMT | grier

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Thanks for the warning I dont want to be areal estate agent or a broker.

But for those who do I wish you well.

I also wish you honesty and integrity, most do but some dont.
(giggles)

Tue, 05 May 2009 15:05:28 GMT | grier

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Those who criticize Realtors should "walk a mile in their shoes" before doing so.

Tue, 12 May 2009 02:37:42 GMT | lou4747A

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Real estate is a very expensive field. I pay thousands of dollars to remain in this business. There are monthly brokerage fees, quarterly board fees, sign fees, professional insurance (that alone is $700), lock box rental fees, license fees, continuing education fees, and more....all before you sell your first house. There are NO BENEFITS...so you pay ALL your health insurance as well as both employer/employee social security tax (15%). Since the market weakened, my company (a huge brand name) has assessed an additional 4% fee on our closings in addition to the split they already receive. Our pockets are picked by buyers, sellers, our companies and the government. Why stay in? Every time I think of leaving one of my clients gives me a call to sell....so I'm back in...for now.

Tue, 12 May 2009 16:54:36 GMT | twins

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You are so right! No one knows the true parameters of anyone's profession until they have tried. Realtor turnover is huge. I believe it is the only job which requires us to pay to earn!!

Tue, 12 May 2009 17:00:06 GMT | twins

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I worked as an office administrator for a real estate company, I would say the agents do not get overpaid. they work very hard, marketing, calling, showing, writing offers, helping to find lenders, a lot of the agents where I worked would often go out of their way to really service their clients, I don't think they make too much. the commissions piddle away after fees, marketing, lunches, gas... they deserve every penny they earn!

Tue, 26 May 2009 09:12:50 GMT | babyboo

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Yeah Redfish, and you should do your own brain surgery too!

Tue, 30 Jun 2009 21:39:45 GMT | loyd

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